Specially designed e-commerce system meets the needs of Outdoor Retailers
HotWax Media has worked with dozens of premier outdoor retail companies over the past seven years. We are also one of the world’s leading service providers for Apache OFBiz e-commerce and ERP systems. Over the past few years we have drawn on both of these strengths to create HotWax O.R. E-commerce: an e-commerce software offering that is specifically designed, built, and tested for outdoor retail companies, along with their dealers, pros, and consumers.
Based on Apache OFBiz, HotWax O.R. E-commerce offers a core feature set that accomplishes the primary goals shared by online retail companies everywhere. Including a 100% custom front end design, the system offers a variety of product navigation options, cross-sell, up-sell, and full-featured product detail pages offering multiple photos, product specs, product reviews, and much more. In addition, site owners can use the powerful promotions engine to offer virtually unlimited incentives to site visitors, from free shipping and BOGOF to more elaborate and custom promotional offers designed by the retailer. Site visitors can create and manage their own accounts, checkout anonymously or as registered users, and pay with a variety of methods (credit card, PayPay, Google, etc.). Numerous shipping integrations are available, including FedEx, UPS, DHL and USPS.
In addition to this core e-commerce feature set, HotWax O.R. E-commerce offers a host of features designed by and created for outdoor retail companies specifically. These include:
- Online Dealer Referral Engine – associate online dealers with products and refer site visitors to your partner sites to complete the purchase.
- Pro Purchase – offer your own native pro purchase program along with B2C e-commerce all in one integrated system.
- Athlete Section – feature your athletes’ bios, photos, and links to their blogs and videos.
- Physical Dealer Locator – help site visitors locate dealers in their area to promote in-person purchase, service and support.
- Video Product Reviews – along with product ranking and written reviews, allow site visitors to post video reviews of your products. You may approve prior to publishing.
- Dealer Portal – offer retailers a simplified process to coordinate and distribute digital assets (e.g. images, video, spec sheets) keeping dealers and consumers in sync with your most current product info.
- International Shipping – do not let Canadian duties or other international shipping hurdles stop you from going abroad. Choose from a variety of options available for international order fulfillment.
Moving beyond e-commerce, HotWax O.R. E-commerce also includes a host of optional back office features. These include:
- Order Manager – from customer service inquiries to pick / pack / ship. Manage and fulfill orders from start to finish in one integrated system.
- Inventory / Warehouse Manager – detailed inventory availability and location, stock moves, and PO generation for re-order.
- NetSuite Integration – integrate with your existing NetSuite system temporarily or as a long-term solution.
Ongoing maintenance and support is included in the offering, and the pricing presents a tremendous value relative to comparable e-commerce and ERP solutions.
Contact us today to start a conversation about how HotWax O.R. E-commerce can help you take your outdoor retail e-commerce strategy to the next level!